
24h high
$0.0001012
24h low
$0.0{4}1461
24h vol (COW)
9.15B
24h vol(USDT)
417.27K

Purple Cow (COW) originates from Mario Presidente relaying MrBeast's mention of "Purple Cow" attention differentiation on the Joe Rogan podcast, serving as a community-driven experimental derivative token; the team is anonymous, and the project focuses on the attention economy and community incentives, aiming to test dissemination and branding mechanisms, targeting content creators and meme communities.